Seong Hoe Premium Motors updates BMW showroom

Seong Hoe Premium Motors in Malacca now features BMW M, BMW i and Mini

Seong Hoe Premium Motors, BMW’s leading partner in Malacca has a newly refurbished showroom featuring BMW M, BMW i as well as Mini.

The dealership also provides a range of premium services including BMW Service, BMW Lifestyle, Original Parts and Accessories, BMW Financial and Insurance Services, Fast Lane Service, Pick-up and Delivery Service as well as Roadside Assistance. Mini Service, Lifestyle and Accessories are also available.

Facilities have also been upgraded to deliver the BMW Premium Ownership Experience alongside new conveniences such as a New Car Handover Lounge, Isetta Bar with refreshments, Reception-At-The-Car (RATC) bay, BMW AC/DC charging station and complimentary internet access.

The new showroom has a built-up area of over 7100 square feet. There is space to display up to 10 BMW vehicles as well as 3 Mini vehicles. There is also an exclusive Mini showroom on the mezzanine floor. Looking for a pre-owned BMW? Find it at BMW Premium Selection which is also available, at a separate facility nearby.

The General Manager is Loy Suan Chiow. Seong Hoe has been a BMW dealership since 1979 and is BMW’s longest-serving authorised dealer in Malacca. The company has a staff count of 50. Annually, Seong Hoe delivers over 400 units of vehicles. Following the showroom upgrade, the dealer is anticipating a market potential of delivering over 1000 units of BMW and Mini vehicles within the next three years.

Seong Hoe Premium Motors Sdn Bhd is at Lot 2020, Jalan Semabok, Taman Sinn Semabok, 75050 Malacca. The dealership is open daily.

  • Monday to Saturday – 8:30AM to 5:30PM
  • Sundays and Public Holidays – 10AM to 3PM

More information at

Looking for a pre-owned BMW? Find your dream BMW here today.