GRACSHAW UNVEILS JAPAN EDITION MOTORCYCLE HELMETS, Priced at RM420

GRACSHAW UNVEILS JAPAN EDITION MOTORCYCLE HELMETS Six captivating designs inspired by the Land of the Rising Sun

Kuala Lumpur (June 14, 2023) — Gracshaw, a homegrown Malaysian brand known for its exceptional motorcycle helmets, proudly presents the Japan Edition. Crafted with awe-inspiring Japanese influences, this collection showcases six distinctive designs: Kurita, Tsuru, Japop, Tengu, Oda, and Karasu. The launch took place at the prestigious Terengganu Bike Week 2023, where biking enthusiasts enthusiastically embraced these visually-stunning helmets.

The Gracshaw Japan Edition offers open-face and double-visor variations, based on the popular Gracshaw Gennex model. Priced at RM420, each helmet comes with an exclusive backpack for added convenience and protection.

According to Farizan bin Md Akir, Marketing Division representative of Double Site Marketing, the Japan Edition was conceived in Penang and manufactured in Jitra, Kedah, making it a truly Malaysian product.

“The Gracshaw Japan Edition represents our most unique and exciting range to date. It took nearly eight months to develop, from concept to production. At Gracshaw, we believe in the importance of wearing a high-quality, well-fitting helmet while riding. Helmets are not merely a legal requirement; they are much more than that. Our vision is to provide headwear that combines quality, comfort, and style for sophisticated and fashion-conscious riders. We are confident that our Japan Edition will capture the imagination of Malaysian riders, especially those who have grown up with Japanese culture and are familiar with its iconic motifs and characters. This launch marks a significant milestone for our brand, and we plan to expand into other Southeast Asian markets by next year,” he stated.

The Gracshaw Japan Edition Helmet designs cater to riders who wish to express their individuality and style while on the road. The designs revolve around three key elements: statements of style, expressions of individuality, and extensions of personality. The final six designs fall into three main themes: intriguing folk tales, exciting pop culture, and historical chronicles.

Intriguing Folk Tales:

• The Kurita (クリタ) design draws inspiration from a popular Japanese fable, featuring the giant octopus, a sea monster sent to retrieve the stolen sacred jewel from the Palace of the Dragon King. This design incorporates elements such as the katana sword, pearl, waves, and flowers.
• The Tsuru 鶴 (つる) design showcases the red-crowned crane, an incredibly rare bird symbolizing luck, longevity, and fidelity. Known as tanchōzuru in Japan, it is said to live up to 1,000 years. Cranes are believed to grant favors in return for acts of sacrifice, as depicted in the story of Tsuru no Ongaeshi (crane’s return of a favor).

POP Culture:

• Fans of Japanese popular art will be captivated by the Japop (ジャポップ) design, which blends traditional elements such as fish, animals, and dinosaurs with the beloved manga character Astro Boy. This design is sure to spark conversations and create a striking visual impact.
• For those who appreciate a more enigmatic theme, the Tengu 天狗 (てんぐ) design presents the mischievous supernatural being from Japanese folklore known as the Tengu. With its red face, long nose, robes, and wings, the Tengu possesses formidable wind-controlling powers and is notorious for causing chaos.

Historical Chronicles:

• The Oda 織田 (おだ) design pays homage to Nobunaga Oda, a fearless Japanese warlord from the Sengoku period. As the head of the powerful Oda clan, he waged war against feudal lords, ultimately unifying Japan in the 1560s. The Battle of Okehazama, where Oda triumphed against an army ten times his own, is considered a significant turning point in Japanese history. Key design elements include a katana-wielding Oda wearing a fearsome mask, his silhouette on a horse against a rising sun, and the spider lily.
• Lastly, the Karasu (カラス) design showcases weapons associated with ninjas, such as shurikens, kunais, and kusarigamas. This design pays tribute to the legendary ninja Hattori Hanzo, who served the Tokugawa clan with distinction. Hanzo’s supernatural abilities and a 200-strong unit of ninja warriors were credited with saving the life of Tokugawa Ieyasu, the shogun who went on to rule a united Japan.

To purchase the Gracshaw Japanese Edition helmets, visit the official online store at https://shop.gracshaw.com, the Gracshaw Official Store on Shopee at https://shopee.com.my/gracshaw.os, or check out their Facebook page at https://www.facebook.com/gracshaw. For more information about Gracshaw’s complete product lineup and the list of authorized dealers, please visit www.gracshaw.com.