Infiniti, Nissan’s luxury division, has provided a first look at the Q30 Concept which previews the next step in the brand’s foray into new premium segments. More compact than any other Infiniti model, it targets a new generation of customers who are looking for premium products.
The Q30 Concept embodies Infiniti’s vision to deliver head-turning design, innovative materials with precise fit and finish and passionate craftsmanship, while provoking a radical shift in the premium compact segment.
Like the QX70 (FX), the shape of the Q30 Concept deliberately challenges categorisation. It is not a coupe, not a hatchback and not a crossover either, but a fusion of the three bodystyles. This merging of the design and sportiness of a coupe, the roominess of a hatchback and the higher stance of a crossover is expected to appeal to younger customers seeking an alternative to traditional premium compact vehicles and open to convention-challenging approaches.
To know more about Infiniti models in Malaysia, visit www.infiniti.com.my